Johnnie Walker Blue Label Blended Scotch Whisky 700ml

The brand Johnnie Walker was first created in 1820 by John Walker, a green grocer from Kilmarnock in Scotland. The Excise Act was introduced in 1823 relaxing strict laws on distillation and reduced the heavy taxes on distillation and the sale of whisky. John Walker sold blended malt and grain whiskies from his grocery store and as he did not have a brand of his own started to use his own name on the labels selling the blended malt as ‘Walker’s Kilmarnock Whisky. In 1860 the brand’s signature logo was introduced by Alexander Walker, a square bottle. This meant more bottles could fit into the same space and the bottles were less likely to break. The label was also introduced where it was applied at an angle of 24 degrees upwards left to right and allowed text to be made larger and more visible. In 1893 the Cardhu Distillery was purchased and this meant a steady run of Johnnie Walker could be produced with thoughts and plans for expansion. The Walker brand purchased Coleburn Distillery, Clynelish Distillery, Dailuaine Distillery and Talisker Distillery. In 1923 Mortlach Distillery was purchased and shaped the Walker strategy. The Johnnie Walker Blue Label is created from rare, hand-picked single malt and grain whiskies from the four corners of Scotland. Among these exceptionally rare whiskies are casks from closed or ‘ghost’ distilleries, award-winning whisky and rare Sherry casks are used. With a bottling strength of 40% abv and a very limited release for worldwide distribution in this limited edition packaging..